On Running - Cloudneo, the shoe you will never own

The campaign that introduces Cloudneo by On Running, the first fully recyclable high-performance running shoe. Created exclusively forCyclon suscription service.

Film - Run. Recycle. Repeat. - 30”

Boards case

Instagram Stories

Digital ads

CREDITS

Client: On Running
Campaign Director: Ann Sterner
Head of Brand Design: Laurence Stoffel
Head of content : Caolan Hunter
Creatives: Mike Stuart, Laura Sugden Clarke, Mehdi Boussouis
Production Agency : Hillton
Project Director: Tom Powell
Project Lead : Leuvon Van Der Leuw